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Tag: digital change agent

Econsultancy – What Are “Change Agents” and Why Are They the Future of Organisational Culture?

Econsultancy – What Are “Change Agents” and Why Are They the Future of Organisational Culture?

The skills required to make someone a change agent are best summarised in the Digital Change Agent’s Manifesto, published by author and digital analyst Brian Solis. According to Solis, a change agent “can rise from anywhere in the organization….anyone who builds digital programs, infrastructure and capabilities as a part of their work or because they are passionate about digital can become a digital change agent.”

The manifesto also outlines four critical roles that change agents tend to assume some or all of within their organisations:

Data gatherer and storyteller
Influencer
Relationship builder
Champion
All of these are functions that, in Solis’ words, “actively foster agility, instill confidence, and promote communication and collaboration”.