Solis is featured and quoted throughout Kevin Delaneyâs article âDefying Demographics: Todayâs Hyperconnected Consumer âGenerationââ on Ciscoâs Connected Futures site. Solis is introduced into the piece defining his concept of Generation C: ââGeneration C is a concept I developed to categorize this new connected customer.â Unlike traditional demographic groups, Solis explains, Gen C is âpsychographicâ â defined not by age, geography, or income, but by behavior. That is, digital behavior. Its members could include your precocious pre-teen or your…