Solis is quoted extensively at the top of an expansive article on the tech industry’s current investment priorities (“Tech’s Investment Priorities”) by Alex Meehan of TechCentral.ie, Ireland’s Technology News Resource. Meehan draws on Solis’ input to support his belief that the traditional walls between IT and other parts of the business are dissolving and technology is continuing to impact more and more processes outside its traditional bunker. Solis says, “Chief executive officers are taking more ownership of digital transformation for…
Diginomica Debates Digital Transformation With Brian Solis: Is The Term Losing Its Meaning?
Diginomica co-founder Jon Reed digs into Solis’s annual report on digital transformation and questions if the term has become bloated and meaningless. Reed asked Solis, “What is sticking to the wall when we peel back the digital transformation hype? What is different this time around? Or is this just change management in a different garb?” to which Solis gamely replied, “I’m the first to say that “digital transformation” as a buzzword has reached eye-roll status. It is indeed a catch-all…
Why Innovation Is Key To Engaging “Generation C”
Retail TouchPoints (RTP), the premiere online publishing network for retail executives, conducted an exclusive Q&A with Solis before he delivered a keynote address titled “From Iteration to Innovation: How Top Brands Are Surviving and Thriving in Digital Darwinism” at the 2019 Retail Innovation Conference. Believing that using smartphones “rewires your brain to essentially move faster, makes you a lot less patient, and has created a lot of ‘accidental narcissism,” Solis revealed why it’s so vital for retailers to keep up…
Mount Bonnell Media Interviews Brian Solis at SXSW 2019
An interviewer from Mount Bonnell Media serendipitously ran into Solis at SXSW 2019 and this encounter soon led to a brief but impactful interview about the inspiration for Lifescale. Solis introduces himself and explains that he’s helped launch over a thousand startups and had three startups of his own in addition to his research career. He then discusses the distractions inherent in the world of social media and messaging apps. He says, “We think we’re getting a lot done, but…
Brian Solis Quoted in CNET SXSW Preview Article Coinciding With International Women’s Day
Solis is quoted in a CNET article by Erin Carson titled “SXSW 2019 Embraces #MeToo As International Women’s Day Kicks Off.” The piece highlights the fact that the music-film-media festival has a slate of sessions and panels that deal with diversity and inclusion, including a total of 50 sessions with “women” in the title and 20 more with “diversity.” They have names like Women in the World of Venture Capital, Diversity is the New Superfood, Black Women in Entertainment: The…
Brian Solis Quoted in Reference to Effective Coca-Cola Campaign In South African Article
Solis is quoted in reference to a successful Coca-Cola marketing campaign in an article by Tiisetso Maloma on the South African website Biz Community called “The Two Most Important Quotes in Marketing – Becoming and Authority and Expert in Customers’ Eyes.” The article reads: “In 2015 it was estimated that the campaign increased Coke sales by 7% among young adults in Australia, and by 2% in the USA. The campaign is a success because it leaves people feeling something…
Lifescale Unboxing! The New Book is Finally Here, So Let’s Begin Our Journey Today!
Wow. Just wow. This is the moment that I’ve been dreaming about for a long long time. I just can’t believe it’s finally here. Your support over the years mean everything. So naturally, I wanted to share this very special moment of unboxing our new book! Lifescale: How to Live a More Creative, Productive and Happy life is available online now! 😍 Amazon | Barnes and Noble | 800CEOREAD | BAM The first few days are a big deal to any…
My SXSW 2019 Schedule + The Official Debut of Lifescale: How to Live a More Creative, Productive and Happy Life
Are you going to SXSW 2019? Fancy that! I am too. It’s been almost three-and-a-half years since my last book, X: The Experience When Business Meets Design. I’m so happy (and relieved) to share that I’m launching my next book at SXSW! Cue the trumpets! Introducing, Lifescale: How to Live a More Creative, Productive and Happy Life. While it’s my eighth book, it’s my first personal venture. I would love to share it with you in Austin if your schedule…
Brian Solis Photo Appears In Hawaii Public Radio Preview Of A Hawaiian Music Artist Participating in SXSW 2019
A photo of Solis conducting the keynote at SXSW 2018 appears in an article by Hawaii Public Radio’s (HPR) Noe Tanigawa interviewing luminaries about Hawaiian participants in the 2019 event, including the state’s lone musical representative, ukulele virtuoso Taimane. The photo’s caption reads: “Digital analyst Brian Solis studies disruptive technology and its impact on business. He delivered the keynote at SXSW 2018. The article features Q&A with Phil Tripp, SXSW’s Senior Market Development Manager for Australia, New Zealand and Hawaii;…
Brian Solis Listed In SXSW Interactive 2019 Session Guide
A Linkedin preview piece called “Your SXSW Interactive 2019 Session Guide” by marketing and strategy leader David Berkowitz mentions friends and innovators attendees should not miss, including Solis’ featured session on March 12 at 11 a.m. Read the entire article here: https://www.linkedin.com/pulse/your-sxsw-interactive-2019-session-guide-david-berkowitz/
