Studying the impact of innovation on business and society

The Deep Work of CX and Digital Transformation

The Deep Work of CX and Digital Transformation

On 16 April 2019, I was invited by my dear friend Ross Quintana to join the popular, weekly Adobe series “#AdobeChat.” I have to say that it was one of the fastest hours I’d experienced in a long time. In this conversation, we, along with countless forward-thinking executives, discussed “The Deep Work of CX and Digital Transformation.” Of course, I peppered in a bit about Lifescale and how it affects employees and customers. Below, I’ve collected Adobe’s questions along with…

What Makes Tik Tok So Dangerous? Solis talks to Firstpost

What Makes Tik Tok So Dangerous? Solis talks to Firstpost

April 16, 2019 – In light of Tik Tok’s recent ban in India, Firstpost revisited what makes the app so popular and what makes it so dangerous. The social network became the most downloaded on Apple’s App Store in the first half of this year according to market analysis firm Sensor Tower, beating out titans like Facebook, Instagram, and Snapchat. The site, owned by China’s ByteDance, boasted 500 million users as of June following its purchase last year of Musical.ly,…

Brian Solis’ Social Media Quote Among Classic Quotes from 22 Marketing Experts on LinkedIn Marketing Solutions Blog

Brian Solis’ Social Media Quote Among Classic Quotes from 22 Marketing Experts on LinkedIn Marketing Solutions Blog

Solis is among 22 Marketing Experts quoted in a LinkedIn Marketing Solutions Blog article by Megan Golden called “More Than Words: Classic Quotes from 22 Marketing Experts and Why They Matter.” The piece features Wisdom from Classic Marketing Experts, Digital Marketing Quotes for the Modern Pro,  Quotes from Content Marketing Experts and Social Media Marketing Quotes. Solis’ quote is the first in the final section: “Social media is about sociology and psychology more than technology.” Golden comments: “In this age…

VentureBeat Features Webcast with Brian Solis and Two Hat Security on the Criticality of AI and Content Moderation

VentureBeat Features Webcast with Brian Solis and Two Hat Security on the Criticality of AI and Content Moderation

VentureBeat is set to feature famed digital analyst, anthropologist, best-selling author and keynote speaker Brian Solis along with Two Hat Security on an important discussion on the importance of AI, automation and responsible content moderation. Being called upon to strengthen content moderation has actually proven to be a plus for online communities, because it can actually boost user retention and encourage growth. “Leading platforms are also either not reacting until something happens, or they’re paying lip service to the issues,…

Brian Solis Featured in Wall Street Italia Article About Businesses Rethinking the Organization of Work in the Digital Age

Brian Solis Featured in Wall Street Italia Article About Businesses Rethinking the Organization of Work in the Digital Age

Solis explains how organizational models in modern companies are outdated in a Wall Street Italia article by Alessandro Piu, whose premise is that the employee experience is as important as the customer experience but has been neglected by companies so far. Translated into English from Italian, the author writes, “The problem was immediately framed by Brian Solis: “The organizational models that we find today in companies have been designed in a non-digital age and for non-digital contexts. The mistake that…

Brian Solis Discusses Key Concepts from “Lifescale” in Wray Ward Article On Emotion in Marketing

Brian Solis Discusses Key Concepts from “Lifescale” in Wray Ward Article On Emotion in Marketing

Three illuminating quotes from Solis, including several that reference concepts on his “Lifescale” book are used by John Mader, Wray Ward VP, Director of Connections in his article on the Wray Ward site titled, “Emotion in Marketing: Five Thoughts.” Under the fifth subhead “You can take a good thing too far,” Mader writes, “Digital anthropologist and futurist Brian Solis says app developers are manipulating our emotions to keep us on our devices, disconnected from reality, distracted and, ultimately, from doing…

Brian Solis Quoted In A Mycustomer.com Article On Pros and Cons of Companies Abandoning Social Network Marketing

Brian Solis Quoted In A Mycustomer.com Article On Pros and Cons of Companies Abandoning Social Network Marketing

Solis’ insight into digital marketing trends provides an invaluable perspective to an article on Mycustomer.com by Managing Editor Neil Davey about the cosmetics firm Lush closing its social media accounts – and the arguments that event has triggered, pro and con, about companies abandoning social networks. The article later mentions that UK High Street chain JD Wetherspoon announced last year that they would be closing their accounts. Statements from both companies express their displeasure at social media’s influence on society….

Digital Adoption Hub Calls Brian Solis One Of Their 10 Digital Transformation Influencers You Should Know About

Digital Adoption Hub Calls Brian Solis One Of Their 10 Digital Transformation Influencers You Should Know About

In naming Solis to their list of top 10 transformation influencers, Digital Adoption Hub, a portal that highlights the most interesting information on the topics of digital adoption and digital transformation, says, “(Solis’s) book “X: The Experience When Business Meets Design” captivates audiences across the world, and Brian continues to share his experiences with many international keynote speeches.” DAH continues, “Solis has fully grasped the rise of digital transformation, appreciating and understanding its importance in ways others can only dream…

The Dynamic Future of Senior Living

The Dynamic Future of Senior Living

Solis and fellow futurist Mike Walsh discuss the revolutionary future of senior living in an article spotlighting their unique individual views on a variety of related topics. According to Solis, the senior housing providers that “actively try to put themselves out of business” will be the most successful in 20 years. From voice tech to AI to robotics, technology is having an impact today and will have an even greater effect in the near and distant future, Solis believes. “All…

Brian Solis Referenced In A Little Black Book Piece About Nightmarish Digital Trends

Brian Solis Referenced In A Little Black Book Piece About Nightmarish Digital Trends

Solis’ concept about the way our devices are compromising us is referenced in an insightful piece by Geometry’s Richard Wise (on the Little Black Book website) about nightmarish trends gleaned at SXSW 2019 called “We Have Met the Enemy and He is Us.” The paragraph about Solis states: “Digital anthropologist Brian Solis reports that an astonishing 41% of Americans have had an accident relating to our use of smartphones: people walking across the road glued to their phones; texting while…

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