Today’s infographic comes from Brian Solis and JESS3, and it visualizes the massive social media universe of 2017.
CMO: Is Your Digital Transformation Going As Well As You Think?
Chris Spears, CMO Digital transformation is more than an aspirational goal. It has the unprecedented potential to change the way people live and work—which is why it’s so important for businesses to measure their digital maturity. By accurately assessing the state of their digital transformation, businesses gain essential information about their readiness to function in the ever-expanding digital economy. Understanding Digital Transformation Digital products and services, along with the processes that create, enable, manage, and deliver them, have evolved to…
The Financial Brand: Disrupt or Be Disrupted – The Endemic of Banking ‘Out of Touchness’
Brian Solis, The Financial Brand You know what the biggest disruption to the banking industry is? If you answered, “block chain”, you are only partially correct. The other looming threat is human. Like block chain, Millennials and Centennials represent one of the greatest disruptive threats to the banking industry. I hear from executives all the time, “Yeah Brian, we know that younger generations think differently…we get it.” I believe they believe and that they do get it. These executives are…
Mashable: 2017’s Social Media Landscape In One Stunning Infographic
Kerry Flynn, Mashable Social media, once the name we gave for a platform like Facebook, has become quite difficult to define. Even Facebook and Twitter don’t typically refer to themselves as social networks — at least not exclusively that.A newly released infographic might just help us grasp the social media landscape: “The Conservation Prism 5.0.” SEE ALSO: Admire the beauty that is Instagram’s art gallery at Cannes Brian Solis, an author and digital analyst at Altimeter Group, first launched the aptly-named…
Martech Interview Series: Interview with Jason Hemingway, Chief Marketing Officer at Thunderhead
I read a Brian Solis blog recently on AI, he said, “AI represents an opportunity to introduce intelligent, scalable engagement and more personalized experiences to help customers accomplish tasks or solve problems while also improving overall satisfaction.” I couldn’t put that better myself.
Networks Asia: Has your digital transformation truly boosted productivity?
“Digital transformation isn’t a trendy moniker to signify an increase in technology investment,” says Brian Solis, principal analyst at Altimeter. “It’s a renewed focus on the customer and the human side of business.”
TheStreet: Brian Solis on Starbucks’ New AI-Powered Coffee Suggestion Tech
In this recent TheStreet article, Brian Solis comments on Digital Flywheel, a new AI-powered technology that Starbucks is using to suggest products to its retail customers. According to Solis “Starbucks is one of the best companies in the world that connects brand, user and consumer experience between digital mobile and the real world.”
Is Retail Dying or is it Time for a Renaissance?
Guest post from Michel Lewis (@BizMike), founder of RoomSignal and long-time friend of Brian. Retail is dead. Heard that phrase before? For the last decade we have watched as digital companies like Amazon & Netflix received much of the credit, for putting brands like Borders and Blockbuster out to pasture. Poor stock performances and gloomy headlines about the death of retail only fuel reports about the demise of brick & mortar stores. For many retail brands like Nordstrom and Target,…
Conversation Prism 5.0: The 2017 Social Media Universe in One Infographic
Social media continues to reshape our world and how people connect, discover and share. While some argue that we should drop “social” from the moniker and simply call it “media,” the reality is that social media is only spreading, evolving and becoming more pervasive in our life and work. Every few years, I partner with JESS3 to capture the state of social media visually. The challenge is always great in that social networks and apps come and go, but over…
Content Magazine: Why your website sucks
Brian Solis, principal analyst and futurist at Altimeter (the digital analyst group at Prophet), is an award-winning author and sought-after keynote speaker. Solis has worked with many leading brands, start-ups and celebrities to help them develop innovative digital strategies for a 2.0 culture. Here he talks to Content Magazine about the impact digital has had on marketing, how customer experiences can help marketers differentiate their brands, and why websites suck.
