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The Wrap: Inside Netflix’s Plan to Crush Apple Globally

By Daniel Holloway, The Wrap Analyst tells TheWrap of the streaming service’s Japan launch, “It’s only going to push Apple in terms of having to go toward the same types of deals around the world” Netflix launched in its 81st country Wednesday, and it’s a big one. Via a partnership with Softbank announced last week, the media streaming service debuted in Japan. The expansion introduces Netflix to an untapped potential audience of nearly 36 million broadband customers. Netflix’s Japan push…

CIO: Inside Apple’s odd, yet effective, social media strategy

Credit: REUTERS/Dado Ruvic By Matt Kapko, CIO Excerpt Apple has repeatedly shunned the status quo and routinely defied the odds of success throughout its nearly 30-year history. If there’s one thing Apple proves time and again it’s that it doesn’t have to — nor does it want to — follow the unwritten rules of business, technology or marketing. While Apple generally distances itself from social media on a corporate level, the company’s CEO Tim Cook and many of its flagship…

CNN: Virginia murders show ugly side of autoplay

RIP Alison Parker and Adam Ward By Sara Ashley O’Brien, CNN The video circulated swiftly on social media. Both Facebook and Twitter autoplay videos. That means many users were unexpectedly viewing a video of the murders right in their newsfeeds. Twitter said it removed Williams’ profile page in eight minutes. Facebook said it did so as soon as it was flagged. For Twitter, autoplay is new. It announced the feature in June as a way for users to “keep up…

Kent State University: 60 Resources for Getting Your EMBA and the Career You Want

Earning your Executive MBA is the first step to getting the career you want, and as a potential executive, it’s important for you to stay up-to-date on everything happening in the business world. The team at Kent State University created a helpful list of resources that cover a wide variety of topics. These resources will not only help you through the EMBA program, but they will also help you achieve your future career goals.Technology Brian Solis Twitter: @briansolis Perhaps one…

PSFK Interview: Does Your Brand Have a Customer Experience Strategy?

PSFK Interview: Does Your Brand Have a Customer Experience Strategy?

by Macala Wright, PSFK Digital Futurist Brian Solis reveals how brands can navigate the consumer experience economy In 2013, Internet of Things expert and noted author, Brian Solis, released his book, What’s the Future of Business? In it, Solis wrote that the future of business comes down to relevance and the ability to understand how technology affects consumers’ decision-making processes. In my 2013 PSFK interview, Solis shared that consumers not only expect great brand experiences, but that they also believe…

RĂ©inventer l’expĂ©rience du client connectĂ© : la vision de Brian Solis, gourou de l’engagement client

Le numĂ©rique bouleverse le parcours du consommateur. Les entreprises doivent adapter l’expĂ©rience client afin que chaque interaction soit la plus efficace possible. Brian Solis, gourou de l’engagement client, livre la checklist des bonnes pratiques Ă  appliquer.  Qui dit transformation numĂ©rique, dit transformation de l’expĂ©rience et du parcours client. Cela va nettement plus loin que de gĂ©rer de nouveaux points de contact. C’est ce que montre cette Ă©tude rĂ©alisĂ©e par Brian Solis, analyste principal de la sociĂ©tĂ© d’études Altimeter pour le…

USATODAY: Anonymity working for Whisper app

by Jefferson Graham, USATODAY Despite the huge outcry over anonymous comments on websites like Reddit and Yik Yak, Whisper has found a way to make anonymity work. Instead of name calling, bullying, harassment, racist taunts and homophobic slander that has characterized some online comments without names attached, Whisper’s brand is a nice anonymity. “What differentiates us from other platforms is that we only allow you to use anonymity as a shield and not as a sword,” says Michael Heyward, the…

AlleyWatch: Entrepreneurs Need To Be Experts On Social Change

By Martin Zwilling, AlleyWatch Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. In fact, businesses need to adapt just as completely to the changes in the buying and social behavior of consumers. High-technology product startups, without customers, don’t make a business. Today’s customer buying dynamics are all about “user experience,” according to Brian Solis, in his recent book “What’s the Future of Business?.” This thought leader…

UX Matters: The Future of Business Web Site UX

by Ohad Rozen, UX Matters User Experience as Competitive Advantage Though it’s taken quite a bit longer than many frustrated UX designers thought it would, the business world is finally waking up to a fundamental fact: when it comes to B2B or B2C Web site design and development, a great user experience is not—and has never been—optional or merely nice to have. Rather, it is essential to a successful customer journey and as vital to organizational success and growth as…

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