Studying the impact of innovation on business and society

Press

Workflow: The AI-driven CRM revolution

Workflow: The AI-driven CRM revolution

Originally published in Workflow By ServiceNow executives, Dave Wright, Chief Innovation Officer; Brian Solis, Global Head of Innovation; and Simon Grice, Senior Director, Innovation How reimagining customer relationship management for an AI-first world can help deliver more relevant, personalized, and productive experiences CRM has all the ingredients of an epic enterprise tech success story: massive growth, industrywide adoption, and innumerable technological innovations that have suggested new strategic possibilities for the enterprise over the span of decades. There’s only one problem:…

TGCOM24 Italia: Intelligenze Artificiali – Luci e Ombre: special guest Brian Solis

TGCOM24 Italia: Intelligenze Artificiali – Luci e Ombre: special guest Brian Solis

Watch here! 📺 Oggi a “Intelligenze Artificiali – Luci e Ombre” un ospite d’eccezione: Brian Solis Autore, speaker globale e Head of Global Innovation di ServiceNow, Brian Solis Ăš una delle voci piĂč influenti al mondo sull’impatto dell’innovazione nella societĂ  e nel business. Con lui parleremo di intelligenza aumentata: perchĂ© l’IA non Ăš solo tecnologia, ma visione, strategia e capacitĂ  di reimmaginare il futuro. Siamo solo al Giorno 1 di una rivoluzione che richiede un vero mindshift, soprattutto ai vertici…

ServiceNowAI Maturity Index: A 5-Stage Framework Toward Enterprise AI Transformation

ServiceNowAI Maturity Index: A 5-Stage Framework Toward Enterprise AI Transformation

Unlocking the Future of Enterprise AI: Insights from the ServiceNow AI Maturity Index At ServiceNow Knowledge 2025 in Las Vegas, I had the privilege of joining Chief Innovation Officer Dave Wright, my boss, and Tom Smith, Editor in Chief, analyst, at Cloud Wars, to discuss a pivotal development in the AI landscape: the ServiceNow AI Maturity Index. This comprehensive framework, built on insights from over 4,500 global organizations, offers a structured approach to evaluating and advancing AI strategies within enterprises….

Keynote: Innovation Starts Where Certainty Ends

Keynote: Innovation Starts Where Certainty Ends

💡 The light bulb wasn’t the result of better candles. Think about that. Innovation rarely comes from perfecting the past, it comes from experimenting forward and eventually jumping to the next curve. In this short video, I share the story of how true innovation requires moving beyond what works to chase what could be. It’s uncomfortable. It’s risky. But it’s necessary. Iteration is safe, but finite. Innovation is bold, but risky. The future won’t come from enhancing what we already know. The future will come…

Keynote: Most businesses have no clue what’s about to hit them

Keynote: Most businesses have no clue what’s about to hit them

🚨 “Most businesses have no clue what’s about to hit them.” Let’s explore the seismic shift unfolding now and over the next decade…where the old rules of business no longer apply. It’s time to challenge ourselves to stop waiting for direction and start shaping the future. With AI accelerating change and organizations struggling to adapt, this is a wake-up call for anyone serious about staying relevant. If you’re navigating uncertainty, this is for you…💡 Book Brian to speak at your next…

elEconomista.es: La IA debe potenciar nuestra creatividad y capacidad, no limitarla

elEconomista.es: La IA debe potenciar nuestra creatividad y capacidad, no limitarla

The financial daily elEconomista.es, hosted an interview, which just published today. The conversation explores how organizations can drive meaningful transformation through responsible AI, digital humanism, and human-centered innovation. “Corremos el riesgo de que la tecnologĂ­a nos modele, en lugar de ser nosotros quienes configuremos cĂłmo la utilizamos” “We run the risk of being shaped by technology, rather than us shaping how we use it.” “El humanismo digital enfatiza que la tecnologĂ­a debe servir a las personas, y no al revĂ©s”…

CIO España: AI is a paradigm shift by requiring organizations to rethink the way they operate

CIO España: AI is a paradigm shift by requiring organizations to rethink the way they operate

Brian Solis on Stage at ServiceNow’s AI Summit, Madrid, SpainIrene Iglesias Álvarez, CIO España En el marco de la celebraciĂłn del evento #PutAItoWork 2025 de ServiceNow, entrevistamos al antropĂłlogo digital y futurista, Brian Solis, para tomar el pulso a la tecnologĂ­a que mĂĄs clamores parece estar levantando en los Ășltimos tiempos: la #IA. El antropĂłlogo digital y futurista ahonda en el porvenir de los negocios en un escenario copado por la inteligencia artificial e insta a los CIO a tomar…

Interview: Transforming Leadership to Reshape the Future of Innovation

Interview: Transforming Leadership to Reshape the Future of Innovation

If there were ever a time for transformation and innovation, it’s now. But how do you transform leadership? Where do you start? 🤔 My friend Braden Kelley and I spent some time exploring how leadership must evolve in an era of AI, disruption, and accelerating change. If you’re a business leader navigating uncertainty or driving transformation, these insights will challenge your assumptions and help reframe your role in building the future. Key Takeaways: 🚀 Mindset, imagination, and leadership are innovation’s greatest…

Marketing: 4 Langkah Penting Menjangkau Generasi C yang Sulit Dipahami

Marketing: 4 Langkah Penting Menjangkau Generasi C yang Sulit Dipahami

Via Marketing.co.id: Reinventing the Future by Cecep Supriadi Dalam artikel ini Anda akan menemukan 4 langkah penting melibatkan brand dengan generasi C Marketing.co.id – Berita Marketing | Generasi C menuntut pelayanan prima, harga yang kompetitif, serta pengiriman cepat. Ketika mereka tidak mendapatkan apa yang diinginkan, teman-teman, pengikut, serta penggemar mereka akan mengetahuinya. Lalu, bagaimana kita bisa dengan efektif berkomunikasi dengan mereka? Brian Solis dalam tulisannya di Socialmediatoday mengatakan, kita bisa mulai dengan menyadari bahwa kita merupakan bagian dari generasi C. Apa itu…

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