Studying the impact of innovation on business and society

Brian Solis to Explore the Future of Customer Experience Innovation at CX Midwest May 2024

Brian Solis will keynote CX Midwest on 14 May, 2024.

Brian’s keynote is titled, “Experience Innovation: The Rise of Generation Novel and the New CX Imperative.”

Description: Brian Solis is a world-leading digital anthropologist, best-selling author, and innovator in experience design. His research went into overdrive these last few years, combining the evolution of digital, mobile and social with the incredible effects of the pandemic, and now, how it all converges with AI, spatial computing! In this eye-opening presentation, Brian will share his insights into the state and future of experience design and how the emergence of a new generation of consumers need you to reimagine CX not as customer experience, but as the customer’s experience.

For those who don’t know, Brian is considered as one of the most influential pioneers in CX innovation. His book, X: The Experience When Business Meets Design, is considered the book on the subject. In fact, it’s been named to the list of “Best Customer Experience Books of All Time,” according to BookAuthority!

Book Brian to speak! Learn more here.

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