In this must read interview in LEADERS Magazine, Brian Solis explores the challenges and opportunities executives face in this Novel Economy. Brian also details how companies can create a culture of innovation to grow and scale in uncertain times. Full interview here or via PDF below…

“The paradox of innovation doesn’t inhibit the desire for growth and profitability. You must pursue both iteration and innovation to thrive against digital Darwinism and Darwinism in general. To do this requires a new paradigm that can allow for discovery, experimentation and even failure. This is the entrepreneur’s way.”