A big part of my work as a digital analyst and anthropologist is to track emerging and disruptive technology trends and study their impact on business and society. In the early 2000s, much of that work was focused on what was Web 2.0, collaboration (office 2.0) and the rise of social media. It was a very special time in my career. I had the good fortune to be in the center of a very important shift in technology and culture….