Studying the impact of innovation on business and society

Tag: slacktivism

Brian Solis Is Quoted in a Publico Article About “Changing the World from your Smartphone”

Brian Solis Is Quoted in a Publico Article About “Changing the World from your Smartphone”

Solis is mentioned in reference to a applications that are being created via a new trend of “microvolunteering,” a part of online volunteering, where people can access websites or install mobile apps to help, sporadically, in minutes. Solis is referred to as “one of the researchers who care about the trend of “slacktivism.” Translated from Portuguese, he says, “Shares and likes do not cause change by itself. We all believe we are triggering change because we say, do, or share…

Social Media and the Bystander Effect

Social Media and the Bystander Effect

Guest post by Francisco Dao, noted tech author and founder of 50Kings If you logged on to any of your social media accounts this past Monday you undoubtedly saw an outpouring of posts thanking our veterans for their sacrifice along with multiple links to the typhoon Haiyan disaster in the Philippines. As I scrolled through my feeds I started to wonder if the appearance of support was actually discouraging people from helping either group. How many people decided posting was…

Social Slacktivism: How to use social media to promote human rights and social justice

There’s been many debates as to whether or not social media promotes activism or whether or not it’s actually fostering a lazy form of participation. Retweets and Likes don’t bring about change. While I believe social media is a strong platform for raising awareness, the relationship between cause and effect is defined by action regardless of medium. Non-profits today are competing for attention just like everybody else. These days, social organizations are competing just the same with brands and entertainment…