Studying the impact of innovation on business and society

Tag: politician

Championing Change from Within

Social Media is as revolutionary as it is evolutionary. It represents an important chapter in the ongoing saga and transformation of new media. Over the years, we’ve witnessed that the 10 stages of social media integration in business are almost always set in motion by an internal champion who is determined and impassioned to engender change from the inside out. These champions emerge from different disciplines and departments and are typically role agnostic. Depending on the organization, champions exist in…