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Tag: humanize your brand

How to Create Content that Connects with Your Customers

How to Create Content that Connects with Your Customers

Guest post by Jessica Ann (@itsjessicann),Ā CEO and Creative Director of Jessica Ann Media, and author of Humanize Your Brand: How to Create Content that Connects with Your Customers. We’re living in a post-advertising age. Instead of lamenting the past, or focusing on ā€œthe good ole’ daysā€ of traditional marketing, we’re now being called to get more real. Everyone (and their mom) is affected by how we’re consuming the fast-paced media of today. And in turn, the content that we create…