Studying the impact of innovation on business and society

Tag: groundswell

(R)evolution Episode One: Empowering Your Employees and Customers with Josh Bernoff

Welcome to the premier episode of (R)evolution, a new series that connects you to the people, trends, and ideas defining the future of business, marketing, and media. In show number one, Forrester’s Josh Bernoff discusses his new book Empowered, co-authored with Ted Schadler. An old proverb declares, “may you live in interesting times.” Indeed we do. The markets that define the business landscape for brands, organizations, and local businesses are democratizing. At the same time, the dynamics of influence, who…

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