This picture was taken somewhere between Rome and Paris. I was lucky to make this flight. A story from April, 2018. Behind the scenes of developingĀ LifeSCALE: How to Live a More Creative, Productive, and Happy Life.Ā The car was to pick me up in Rome at 4:30 a.m. for a 6:40 flight to Paris. There, I would eventually connect to San Francisco. I wasnāt looking forward to it, but I knew I could sleep over the Atlantic. I was in…
Companies Profit When Customers Suffer
Youāve heard it a million times, a happy customer tells a couple of people and an unhappy customer tells everyone. Yet to this day, executives tend to run business strategy with an emphasis on transactions over experiences. More so, business value is expressed in short-term performance metrics and reports to an audience of shareholders and stakeholders over the very people who keep them in businessā¦your customers. Itās all a bit absurd when you think about it. I know, I knowā¦itās…
