This made my day… I just read a book review for “The End of Business as Usual,” my second solo book published in 2011. Not only is it a review of a 13-year-old book. It’s a review in the “Journal of Academy of Business and Emerging Markets (ABEM),” Canada! The book still has staying power! 💪 Thank you to Dr Michael B. Pasco, Professor at the Graduate School of Business, San Beda University, Philippines, for the thoughtful review. 🙏 The…
It’s The End of Business as Usual in Japan
I’m so excited. As I type, I’m moments away from heading to SFO to visit Tokyo for the first time in years… Shortly before the official launch of What’s the Future of Business, I spent several weeks writing new chapters for The End of Business as Usual. Why? I’m proud to announce that it’s finally the End of Business as Usual in in Japan! The new book features new content specific to the Japanese economy. But that’s not all. It…
This is the End of Business as Usual and the Beginning of a New Era of Relevance
Photo taken 11/19/12 using an iPhone5 at St Kilda Beach, Melbourne Australia The Times They Are A-Changin’ Come gather ’round people Wherever you roam And admit that the waters Around you have grown And accept it that soon You’ll be drenched to the bone If your time to you Is worth savin’ Then you better start swimmin’ Or you’ll sink like a stone For the times they are a-changin’. – Bob Dylan I’m sure you are wondering why I chose…
10 Trends to Beat Digital Darwinism
The digital landscape continues to undergo a significant shift that will have profound effects on business this year. The challenge is that hardly any business leaders noticed. That’s not their fault however. Even through the impact of technology on business and consumer behavior was widely reported, in depth reports on what to do next or how this will affect their business specifically were scant at best. I’m sure you heard it from “experts” everywhere, “You need a Facebook brand page!…
It Takes Courage
It’s inevitable that I will get the question. You’d think by now that I would learn to expect it…that I would prepare for it…or have a response that would be purely second nature. But I don’t. I’ve no standard answer that automatically inspires anyone in the moment to take action. And, to this day, I neither expect the question nor do I have a rehearsed or standard riposte committed to memory. So what is “the question?” The question faces those…
Sorry, We’re Closed: The Rise of Digital Darwinism
I am not a social media expert and my new book, The End of Business as Usual, is not about Social Media. If you’re looking for the Top 10 ways your business can succeed on Facebook or Twitter, secrets to attracting more followers or likes, creating viral videos, or the best practices for creating infographics that over simplify the complex world of business, save your money. There is no shortage of useful books and resources out there. Don’t get me…
Looking Beyond 2012: Trends for Leading Transformation
Part 16 in an ongoing series that serves as the prequel to my new book, The End of Business as Usual… It’s a new year and a new set of predictions to set goals and expectations for 2012. I won’t bother you with the top 10 emerging social networks or apps to focus time and resources. Nor will I gaze in the crystal ball to reveal the five secrets to viral marketing and user/customer acquisition. Instead of adding my forecasts…
The State of Social Marketing 2012
The following report is brought to you by the Pivot Conference taking place in New York on October 15-16, 2012. You can download a full copy of the report for free by clicking here. At the end of 2011, Social marketing stands at a profound crossroads. Some organizations are finally embracing the importance of social networks and, as a result, increasing investments in creative engagement, marketing, and service programs. Others see the future value, but lag behind in execution. At…
The End of Business as Usual and the Beginning of a New Era of Adaptive Businesses
Dave Peck is the author of Think Before you Engage, a new book that guides readers through 100 questions to ask before starting a social media marketing campaign. He asked me to write the foreword and as a friend and neighbor, I of course said yes. But, the only condition was that upon publishing, I could share the foreword with you here… The End of Business as Usual and the Beginning of a New Era of Adaptive Businesses Twitter, Facebook,…
Engage Against the Machine: The End of Business as Usual
One of the most often asked questions about The End of Business as Usual is how it’s different than Engage. I thought I take a moment to answer it here just in case you were wondering the same thing. Engage was and is special. In fact, I felt the mission and content of the book was so special, that I wrote it twice. I viewed both versions as my chance to not only document the transformation in marketing and service…
