Solis is interviewed by Rieva Lesonsky, CEO and Co-Founder of GrowBiz Media, in an article posted on Bank of Americaās Small Business Community site called āGeneration C: Understanding how to speak to the Connected Customer.ā The author starts by mentioning that Solis first introduced businesses to the āConnected Customerā in 2012, but many small businesses havenāt yet embraced Gen C. Solis says that Gen C āis not limited to one group of demographic. Demographic marketing is based on age, income,…