Guest post by Danna Vetter, VP, Consumer Strategies, ARAMARK People laughed when we began talking about putting resources towards building a social structure for a company like ARAMARK. We heard it all: The standard – āWe canāt open ourselves up to this kind of risk.ā The mean – āYouāre just trying to manipulate company perception.ā The ridiculous ā āNo one wants to read tweets about hot dogs.ā If you donāt know, ARAMARK is a private, $13 billion global company that…