Studying the impact of innovation on business and society

Tag: business speak

Think Like a Startup: Growth Hacking Introduces New Marketing Hacks to Businesses

Think Like a Startup: Growth Hacking Introduces New Marketing Hacks to Businesses

Do more with less! Sound familiar? This is a statement I hear in almost every strategy and planning meeting I attend on behalf of enterprise and startup clients alike. The idea of course is to accomplish great feats, beyond the output or achievements of years gone by, without the previous resources exploited over time. Several years ago, I adopted a way of thinking to help me realize that how things are done today isn’t indicative of how they could be….