Studying the impact of innovation on business and society

Tag: 3p’s

Whatā€™s Love Got to Do with It? The 3P’s of Identity

Guest post by Allison Cerra, author of Identity Shift With the 2012 Presidential election looming, thereā€™s no shortage of polls to help narrow the field of candidates. I find a recent one from Fox News to be particularly fascinating. Among other questions, Republican primary voters were asked which Republican presidential candidate is most likeable and which they would most trust with a nuclear weapon. While Newt Gingrich scored at the top of the heap in earning the trust vote, he…