Studying the impact of innovation on business and society

Countdown to PodCamp West

Have plans this weekend? Now you do. PodCamp West is a must-attend (oh and free) event this weekend that will cover all things related to podcasting and video blogging. Whether you’re a beginner, curious or an advanced practitioner, PodCamp West is designed to help everyone, at every level, share and learn. It’s a two-day event, starting at 12 and running until 6. Oh, but wait, I almost forgot, there are also two parties hosted by Vic Podcaster and the PodCamp…

Web Two Oh Chronicles – November Silicon Valley NewTech Meetup

The November Silicon Valley NewTech Meetup was held at the AOL campus in Mountain View this month with over 100 entrepreneurs, VCs, bloggers, programmers and executives in attendance. Kudos to Vincent Lauria for growing into a monthly must-attend meetup. This time around, we tried something a bit different – video instead of pictures! Alison McNeill was out there interviewing the presenters to help viewers get a better sense and perspective of each featured company. Fanpop – Founder Dave Lu Fanpop…

Social Media and PR 911 – Stop the presses!

It’s not social media if the rest of the PR industry isn’t socializing… I was a last-minute invite to the Bulldog Reporter Advanced PR Technology in Practice event in San Francisco on Friday to discuss Social Media and successful examples in today’s PR landscape. I joined Sally Falkow, a fellow Social Media Club member, and Eric Schwartzman, on the “Brave New World of Social Media” panel. Topics included: – How Will Consumer Generated Media (CGM) Change PR Forever – How…

SF Beta Video Interviews

As part of the continuing saga of video interviews with the latest players in tech, Alison McNeil, Jeff Smith and the rest of the PR2.0 crew headed up to SF Beta to hear poetry? Yes, it’s true. No demos this time…just Haiku. Presenters included: Meetro (Vinnie Lauria / VP) CivicEvolution (Brian Sullivan / Founder) Rooftop Comedy (Will Rogers / Co-Founder) ShopCastTV (Eric Swan / Founder) The Forbin Group (Cindy Phung / Worker Bee) BuzzShout (James Yu / Co-Founder) Diigo (Maggie…

Advanced PR Technology in Practice

Today I’m speaking at the Bulldog Reporter Advanced PR Technology in Practice event in San Francisco. It is an intensive update on how to exploit the state of the art for increased visibility, greater ROI and crisis management. From the event description: You’ll bring yourself absolutely up to date on where PR technology stands today, on how to put it to use safely and cost-effectively, and on what new advances you can expect to see over the coming year. Best…

MJAA Professional Mixer: The Road from Employee to Founder

Alison McNeill Joanne Wan, Mixer Chair of the Monte Jade Science and Technology Association, informed us of an event we think you should know about. Next Tuesday, Nov 14, she will be moderating a great panel (e.g. Trinity Ventures, FanPop, and Mobile80) focused on the topic of transitioning from employee to founder of your own company. The evening will also include a networking mixer filled with aspiring and current entrepreneurs. Event Description Stories of young Silicon Valley millionaires are popping…

From Social Media to Corporate Media – Video Series #3

Video Series #3 – Jeremiah Owyang, Chris Heuer, and Chris Carfi. What started as a special test program for PodTech, has now spawned a life of its own. I’m running this particular series here, in advance of PodTech, because PR2.0 is a forum for exploring the fusion of Social Media and PR as well as the bubbling activity behind the Social Media Release. The series features some very important interviews with those truly behind the evolution of Social Media. Alison…

Web 2.2 Starts Tomorrow – Agenda and Topics Published

Chris Heuer sent a note that the Web 2.2 agenda is coming together based on several high quality proposals that were made for the talk topics. But, they also need your input (see below). If you have suggestions, all is not lost, as there will be open space sessions that will run concurrently (except for the Thursday morning BrainJams which they encourage everyone to participate in, and possibly the ‘Surprise!’ sessions.) The Web 2.2 team is seeking feedback on the…

How to Write a Social Media Press Release – Part II

“How to Write” a Social Media Press Release Template Now Available In Honor of the 100th Birthday of the Press Release, New Worksheet Explains Social Media and the Process of Writing SMPRs See example, history, and additional information here. I. Headline: Insert a short, compelling headline that features keywords, not buzzwords, to attract attention and legitimate interest by those who cover your space as well as potential customers. II. Sub Headline: The Subhead should further explain why someone should continue…

Interview with Robert Scoble – From Social Media to Corporate Media

Video Series #2 – Robert Scoble What started as a special test program for PodTech, has now spawned a life of its own. I’m running this particular series here, in advance of PodTech, because PR2.0 is a forum for exploring the fusion of Social Media and PR as well as the bubbling activity behind the Social Media Release. Alison McNeil (who is a frequent contributor to this blog) and I caught up with Scoble at the recent “Social Media to…

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