When Facebook announced that Instagram would add video, Jessica Guynn of The Los Angeles Times asked Brian Solis and the differences and how users would react. Following is a snapshot of Solis’ view on the subject… Altimeter Group analyst Brian Solis says Instagram may have a shot at doing for video what its arch-rival has only begun to do: put the new art of short-form video in the hands of millions of people the world over. Short-form video is taking…
Doing Good Means Good Business: Peter Glatzer and Adrian Grenier Make SHFT Happen
Conversations about the environment and sustainability are important. But, there may be a prevailing sense that those doing the talking might inadvertently create an “us versus them” conversation. Instead, there is an opportunity to consider everyday lifestyle center point to then examine how the choices we make impact society from a personal point of view. Lifestyle is also something that’s aspirational and as such, requires an ecosystem to inform and empower our everyday decisions without reproach. “SHFT Environmentalists Say” SHFT…
Small Business Survey: Technology a Challenge and Opportunity, Steve Jobs Recognized as Idol
Did you know that the 23 million small businesses in America account for 54% of all U.S. sales? Did you know that small businesses provide 55% of all jobs and 66% of all net new jobs since the 1970s? While big business has eliminated four million jobs since 1990, small businesses added eight million. Why the focus on small business today? It’s National Small Business Week in the United States and to commemorate the occasion, I partnered with Cox Business…
Disruptive Selection: Nature’s Way of Weeding Out the Average Business
Disruption! It’s everywhere. I live in Silicon Valley where many say that the terms disrupt and disruption have become buzzwords. Pundits believe that the word is losing its promise and impact through the acts and examples of entrepreneurs and businesses that misuse the word to describe intentions rather than associating it with a desired or natural effect. In some of the startup meetings I attend for example, digital disruption is actually a stated business objective. Instead of “killing it” or…
Experiences Matter to Your Bottom Line
SAS invited Brian Solis to speak at New York’s Integrated Marketing Week to expound on his notion of “shareable” customer experiences and how they’re key to future business success. To Solis, the future of business has always been about creating value – for shareholders and for all stakeholders in the enterprise. What’s changing is how value is defined, derived and demonstrated in the context of today’s new generation of consumerism. While technological advances are making customer-centricity imperative for the enterprise,…
Plugging into the Future of Humanity: Exploring the Human API
I had the opportunity to present at LeWeb in Paris, arguably Europe’s largest conference dedicated to the future of technology. The theme of the conference explored the Internet of Things, where devices and things connect to one another to perform certain tasks and/or track activities to improve what we already do or make possible what we’re trying to do. The Internet of Things is bigger than we may realize. We are experiencing a shift from a world of inanimate objects…
San Jose Mercury News Seeks Commentary on Yahoo’s Tumblr Acquisition from Brian Solis
Brandon Bailey of The San Jose Mercury News covered the Tumblr Yahoo! deal and reached out to Brian Solis for his thoughts. Following is an excerpt… Many adults already use multiple services for different purposes, such as Facebook for friends, Twitter to follow celebrities and LinkedIn for professional contacts, said Brian Solis, principal analyst at Altimeter Group. But when there are so many alternatives, he added, “Facebook is going to have to compete every day for our attention.” “We will…
Los Angeles Times and Brian Solis Analyze Yahoo’s $1 Billion Acquisition of Tumblr
Jessica Guynn of the Los Angeles Times covered Yahoo’s acquisition of Tumblr and reached out to Brian Solis for his thoughts. “Certainly Yahoo has a track record of taking cool and making it uncool,” said Altimeter Group analyst Brian Solis. “Marissa Mayer is trying to bring Yahoo’s brand appeal to a different type of audience. Yahoo sees this as a path to future relevance.”
Content is King! Amazon Invests Millions In Original TV Shows…But Why?
My friend Tim Stenovec (@TimSteno) just published a great story on Amazon’s move to create original programming a la Netflix for The Huffington Post. He was kind enough to include me in his article (thank you Tim). He sent along a few questions as I was boarding my flight from NY to LA. As Tim was on deadline, I needed to send a thoughtful response as soon as I’d have the opportunity to turn my phone back on. The quote…
Tune in with Twitter TV
Have you ever watched TV while using a laptop, smart phone, or tablet? Wait, why am I asking. Of course you have. That’s what we all do now right? So I guess the real question to ask is how often do you use Twitter vs. Facebook while watching TV? In many ways, Twitter is becoming a bona fide second screen experience while watching television. And in many ways, TV may also serve as the second screen to those engrossed in…
