Brian Solis, Principal Analyst at research and disruptive technology experts Altimeter Group, is the latest business thought leader heading to LeWeb’13 Paris. At LeWeb,he’ll share his views on how businesses need to innovate their strategies and overall perspective over the next 10 years. Solis, whose widely-read publications on the evolution of business models and customer relationships include ‘What’s the Future of Business,’ ‘The End of Business as Usual’ and ‘Engage,’ joins an eclectic line-up of LeWeb’13 Paris speakers that features…
Brian Solis: Four Ways to Be the Future of Marketing
“Business as usual” no longer exists. Technology is changing business, and marketers are scrambling to keep up,” reports Brian Conlin of Vocus. He recently summarized a presentation given by Brian Solis to brands and agency around the world. Conlin distilled the presentation into four actionable takeaways…. “What’s the Future of Business?” author Brian Solis analyzed how marketers can meet the future head-on at his October 30th Vocus webinar. Here are four key suggestions he makes: Missed the webinar? Register for the on-demand…
7 insights from Brian Solis on marketing to the new connected consumer
ProjectEve recently summarized a series of talks given by Brian Solis on how to reach connected customers. The result is, “The 7 insights from Brian Solis on marketing to the new connected consumer.” One of the most impressive thought leaders in business and new media is Brian Solis. He’s the Principal Analyst at Altimeter Group. Solis is also an international best-selling author and speaker. This week, Solis said that technology is changing the way people share experiences but businesses are…
The New Kodak Moment: Why Storytelling Is Harder Than Ever
Guest post by Greg Narain (@gregarious), co-founder of Chute, a social media platform that helps brands and publishers obtain rights to UGC content. As a brand who innovated and heralded a technology that made time stand still – the Kodak moment became a colloquialism equivalent to capturing a moment worth savoring forever. For several generations, Kodak was the world’s record keeper. But those times have quickly come and gone. Every moment ever photographed was a Kodak moment. Until they f***ed…
Teens Are Leaving Facebook And Brian Solis Reveals Where They Are Going
ABC News investigated where teens are spending their time online if not Facebook. Brian Solis studies what captures their time and attention and shared his top list with Joanna Stern. This isn’t bad news for Facebook. The company owns Instagram and shelled out $1 billion for it in April 2012. Brian Solis, a principal analyst at Altimeter Group, says be believes Mark Zuckerberg and Facebook’s lead executives knew they would need help with the younger market at the time and…
PRSA International Conference Recap: Brian Solis On the Future of Public Relations and Marketing
Image credit: @leeodden Brian Solis opened the PRSA International Conference to share his views on the future of PR, marketing and relationships in front of 2,000 professionals and students. Despite his status as a noted author, blogger and social media expert, Brian Solis said that he never stops learning. “I’m still a student,” he said during today’s General Session at the PRSA 2013 International Conference in Philadelphia. And he implored attendees to keep learning as well. “Everything you think you…
This So-Called Digital Life: Re-Evaluating the Value of Social Media
I think I’m getting tired… My connectedness is slowly seizing my quiet moments. My sanctuary of enjoying my thoughts alone is now threatened. The moments of watching life pass by as I take pause are now replaced by the need to plug in and socialize without truly socializing. I swipe, pinch and zoom, and scroll as if I’ve become a digital conductor of sorts. The light of my mobile screen is the calming I need to fall asleep each night…
Your Brand: The Next Media Company – Become A Content Organization
Guest post by Michael Brito, author of Your Brand: The Next Media Company There are four fundamental truths shaping today’s digital ecosystem, which I outline in my upcoming book, Your Brand: The Next Media Company. Number one. There is a content and media surplus in the market place. There’s no shortage of advertising, marketing messages, mobile devices or social interruptions trying to command our attention, daily. Number two. There is an attention deficit in the minds of consumers. Our brains…
Brian Solis to Keynote 2014 Learning Technology Conference in London
Learning Technologies today announced Brian Solis as the opening keynote for the 2014 Learning Technology Conference in London. opening keynote – day one Wednesday 29th January 2014 10:00 – 11:00 Opening keynote What’s the future (WTF) – the effect of emerging technologies on business and culture At work, and in our lives, we face a daily onslaught of new devices and tidal waves of information, opinion and noise. Digital analyst and anthropologist Brian Solis is an expert in the effects…
The End of Business as Usual Now Available in Dutch – het einde van business as usual
Brian Solis’ best-selling book The End of Business as Usual is now available in Dutch. The book was translated by Antje Bosscher. To commemorate the event, Solis also contributed an article for Marketing Online in the Netherlands that explores 10 trends causing digital disruption in business – “SOLIS: 10 TRENDS TEGEN DIGITAAL DARWINISME” omschrijving De invloed van consumenten neemt toe; als bedrijf kun je hier je voordeel mee doen. Leer van dit nieuwe consumentengedrag, zoek verbinding en pas je aan….
