I’ve some great news to share with you! One year after its official release Engage 2.0 is now available… If you just bought the original Engage, don’t worry, this book doesn’t replace it. Engage 2.0 is a different book with a different purpose. When it came time to release Engage in paperback I was asked if there were any changes I wanted to make before going to press. The answer was an emphatic yes. I took this opportunity not because…
6 Ways Social Media Helps Your Presentation Resonate
Guest post by Nancy Duarte, founder of Duarte, author of Resonate and Slide:ology. Follow her on Twitter and read her blog. Social media has forced presentations to become an interactive conversation. Presenters who embrace audience participation are connecting their audiences to their ideas in a more meaningful way. Using social media as a connection tool goes beyond just looking at the twitter feed to assess if you were boring or not. There are six ways to utilize social media while…
Zappos’ Tony Hsieh Delivers Happiness Through Service and Innovation
Part three in a four-part series on innovation and change as the new schools of business management… To call Zappos an online shoe store takes away from the brilliance behind the 12-year-old e-commerce powerhouse. While its original premise was based on helping people find the shoes they want, in one place, online, and discounted, it certainly evolved into something nothing short of disruptive. As we hear so often with technology startups, Zappos was born in a college dorm room. Already…
How do you increase social influence? Don’t think about the score
Influence: The capacity to have an effect on the character, development, or behavior of someone or something, or the effect itself. Digital influence is a controversial topic. At the heart of the matter is this idea of influence and it raises questions and doubts as to whether or not the ability to cause effect or change behavior is truly measurable. Regardless of the answer, we are introduced to a new reality of social networking, an era where our actions and…
The Bank of Facebook: How will Facebook interact in the global economy?
What follows is a guest post by Venessa Miemis…I’ve asked her to share insights from a developing research project she’s currently leading, The Future of Facebook Project. I recently took part in the project as I believe this discussion is more relevant than we currently imagine. There has been much speculation recently about the role Facebook Credits could play in becoming a global virtual currency, and even the possibility of Facebook becoming a bank. In many ways, it already is…
Twitter Co-Founder Jack Dorsey and the Ideas that Sparked a Revolution
Part two in a four-part series on innovation and change as the new schools of business management… Jack Dorsey is the co-founder of Twitter and Square. He has since rejoined Twitter as Executive Chairman and will focus on product development to further Twitter’s mainstream appeal. He also remains CEO of Square. What follows is my uncut interview with Dorsey for a recent Entrepreneur Magazine cover story. Maybe you have to have helped conceive Twitter to be bold enough to take…
The Dilemma’s Innovator: Innovation and Change as the New Pillars of Business
If necessity is the mother of invention, then perhaps imagination is the source of innovation. In December 2010, I was given the opportunity to write the cover story for Entrepreneur Magazine. The article, “Change: Lessons on What’s Next,” explored the innovation behind three (well four) companies — Foursquare, Square + Twitter, and Zappos. Throughout the years, I’ve had the opportunity to spend time with Dennis Crowley, Jack Dorsey and Tony Hsieh. And over that time, I’ve observed inherent traits that…
Salesforce Listens to Market Trends, Acquires Radian6 for $326 Million
Boom Boom Pow. Salesforce, a purveyor of cloud-based solutions for customer relationship management (CRM) & collaboration for enterprise organizations and small businesses announced that it is acquiring social media monitoring platform Radian6 for $276 million in cash and $50 million in stock. Radian6 is used by more than half of the FORTUNE 100 and companies like AAA, Dell, GE, Kodak, Molson Coors, Pepsico, and UPS to monitor, analyze and engage in social media conversation. Chairman and CEO of Salesforce Marc…
The Rules of Social Media Engagement
A study published in 2010 surfaced a startling statistic, “75 percent of employers say their business has no formal policy instructing employees on the appropriate use of social networking sites on the job.” The report, “Employer Perspectives on Social Networking,” compiled data from 34,000 businesses in 35 countries. Does your organization have a formal policy regarding employee use of social media? Perhaps better asked, does your organization offer training, guidelines, and insights to help employees excel in new media on…
Guy Kawasaki on the Art of Enchantment
Guy Kawasaki is nothing less than enchanting. His vision and experience come to life through an inspired art of storytelling that is, well, inspiring. Guy possesses a truly unique and special talent to captivate your heart, mind, and attention. I first followed Guy when he was chief evangelist at Apple. He introduced businesses to an entirely new art form marketing through engagement and empowerment. Over the years, I’ve also followed his work in Silicon Valley spanning from Garage.com to Alltop…
