An Xclusive Look Behind the Story of X and Why Experiences Really Matter [VIDEO]

I was recently in Orange County, Calif., where I had the opportunity to share insights from X and also host a book signing for the LinkedOC community.

While there, event organizer Bryan Elliot and entrepreneur extraordinaire shot an episode for his popular business TV series, “Behind the Brand.” It’s a pretty epic show he produces that rivals anything you see on prime time TV.

In this episode, we discuss the story behind the X, what makes experiences matter and how to design them and also the journey that lead me to pivot several times in my career. I hope this video helps you and more so, I hope that it inspires you to shift perspective to see new possibilities in the future of business and customer and employee relationships.