While at SXSW, Brian Solis and Hugh MacLeod joined Trisha Hersheberger and Khail Anonymous on stage in the PayPal TechSet lounge to talk about art in a new era of engagement. What you may not know is that Hugh and Brian have combined talents and passions for a new project that helps business better engage customers or employees through art and storytelling. Following this episode, Hugh and Brian released an exemplary ebook, The 25 Most Interesting Things You Missed at…
Marketing Cannot Be Built On Happenstance
Via Gregarious Narain in Content Marketing Institute Marketing cannot be built on happenstance. As Brian Solis said during a recent Chute webinar: Don’t compete for the moment. Compete for meaning. If you compete for the moment you’re irrelevant. Even if we could reliably predict when meaningful moments would arise, most brands simply don’t know how to work in real time. They aren’t making a massive investment to be at the ready when a major event unfolds – and rightly so….
GapingVoid’s Hugh Macleod and Brian Solis Release Free ebook, 25 Things You Missed at SXSW 2015
Via SXSW’s Hugh Forrest Over the last few years, few people have exerted as much positive energy at SXSW Interactive as Brian Solis and Hugh MacLeod. Solis has interviewed numerous high-profile speakers at the event, ranging from Smashing Pumpkins frontman Billy Corgan to longtime NBA star Shaquille O’Neal. Meanwhile Hugh MacLeod designed the “Austin is the Killer App” art for the 2011 SXSW big bag; he also penned the simple sketch that helped kickstart the SXSW 4 Japan relief effort…
Paris Hosts Brian Solis to Talk About WTF of Hotel Experiences
Brian Solis was in Paris for the release of his book What’s the Future of Business. During his stay, he was invited by WIHP and Pamil Visions to talk about the future of travel and hotel marketing. Aboard the VIP Paris Yacht Hotel on the Seine, Brian briefed French marketing leaders on the future of business. Shortly after his presentation, Brian joined Martin Soler on camera to address the state and future of hotel experiences. Part One Martin and Brian…
IBM Releases Two eBooks with Brian Solis
IBM and the Smarter Commerce team partnered with Brian Solis to publish two ebooks helping executives, digital strategists and marketers compete for the future…today. They are available for free download on Slideshare. Please contact Brian to partner on the development and publishing of original research or thought leadership content. Digital Darwinism and the Dawn of Generation C We live in an era where connectedness is becoming a way of life. With the pervasiveness of smartphones, tablets, online access, and social networks,…
Like Minds Interviews Brian Solis in London [VIDEO]
Brian Solis sat with Like Minds while on tour in London promoting What’s the Future of Business (WTF): Changing the Way Businesses Create Experiences. In this video, Brian discusses digital Darwinism and shares the value of experiences and how to design them to be meaningful and shareable. Special thanks to Martin Sorel of wihp (World Independent Hotels Promotion), Phil Butler of Pamil Visions and Gabriel Laine-Peters for their help in organizing this event. Also thank you to Andrew Ellis of…
Facebook’s Messenger Becomes a Platform, The Sharing Economy Creates a Shut-in Economy + WTF Indiana – ContextMatters #8
Facebook Messenger Becomes a Platform Following F8, Facebook’s semi-annual developer conference in 2014, I suggested that Facebook was evolving from a social network into a bona fide social ecosystem. In 2015, we can see that Facebook is thinking beyond the unbundling of its popular features but also turning them into independent and connected platforms. Following this year’s F8, Facebook introduced new features for payments within Messenger as well as opening direct lines of communication between users and businesses. Additionally, Facebook…
The Future of Business is About Experience Architecture
Digital Darwinism is forcing businesses to #AdaptorDie. Many realize that customers are different. At the same time, leaders understand that how employees want to work is also changing. Yet, they’re frozen in the past, undermining the future simply because they do not know what to do and how. After all that is known, it is the unknown and the fear of venturing into the unfamiliar that becomes paralyzing. I spend a substantial amount of time inside businesses researching digital transformation…
Brian Solis Live in Stockholm: Digital Transformation is The Key to Innovation
Brian Solis presented his latest research around and vision for enterprise Digital Transformation in Stockholm at Telia’s Connect2Business event in March 2015. You can watch the entire presentation below… Bring Brian to your event!
BizX: Person to Watch – Brian Solis
Written by Matt Beuschlein, BizX, Excerpt As a business owner you face hard decisions every day, sometimes with little to no warning. The more you know, the better off you will be; superior information leads to sounder decisions, providing both confidence and peace of mind. Brian Solis is one such individual that constantly shares such superior information. Through his research and teachings he helps people understand the evolution of technology and the impact it plays on both business and society….
